HEC Paris marketing professor Anne Sophie Bayle-Tourtoulou, who teaches neuroscience at HEC Paris, explains how to bypass the brain's natural processes to make better decisions, in an interview with Brazilian newspaper Epoca Negocios.
HEC Paris marketing professor Anne Sophie Bayle-Tourtoulou, who teaches neuroscience at HEC Paris, explains how to bypass the brain's natural processes to make better decisions, in an interview with Brazilian newspaper Epoca Negocios.