HEC Paris Professors Laurence Lehmann Ortega and Hélène Musikas have been working together for over 15 years on a business framework they call Odyssey 3.14. This strategy helps companies better invest in business models that promote innovation and sustainability. The result is a book which entered its third edition in September, entitled “(Re)invent Your Business Model with Odyssey 3.14”. The two academics describe the three pillars and 14 directions which have evolved significantly in the past decades.
Is globalization’s time up? There are two major, and conflicting, views about this tricky topic. For many economists, free trade is a natural state of the global economic system. Any upheavals – Covid-19, the war between Ukraine and Russia, the resurgence of protectionism - can only result in temporary disruptions which, sooner or later, will be corrected. They are just bursts of irrationality, arising momentarily from political forces upsetting otherwise harmonious economic balance, etc.
In her most recent work, Leading with Sense: The Intuitive Power of Savoir-Relier (Stanford University Press), Valérie Gauthier, Professor at HEC Paris and holder of the HEC-Pernod Ricard Leadership Chair, describes how a switch from top-down leadership, with the emphasis on authority, to open leadership based on trust and sense, can revolutionize management modes.
