Skip to main content
About HEC About HEC
Summer School Summer School
Faculty & Research Faculty & Research
Master’s programs Master’s programs
Bachelor Programs Bachelor Programs
MBA Programs MBA Programs
PhD Program PhD Program
Executive Education Executive Education
HEC Online HEC Online
About HEC
Overview Overview
Who
We Are
Who
We Are
Égalité des chances Égalité des chances
HEC Talents HEC Talents
International International
Sustainability Sustainability
Diversity
& Inclusion
Diversity
& Inclusion
The HEC
Foundation
The HEC
Foundation
Campus life Campus life
Activity Reports Activity Reports
Summer School
Youth Programs Youth Programs
Summer programs Summer programs
Online Programs Online Programs
Faculty & Research
Overview Overview
Faculty Directory Faculty Directory
Departments Departments
Centers Centers
Chairs Chairs
Grants Grants
Knowledge@HEC Knowledge@HEC
Master’s programs
Master in
Management
Master in
Management
Master's
Programs
Master's
Programs
Double Degree
Programs
Double Degree
Programs
Bachelor
Programs
Bachelor
Programs
Summer
Programs
Summer
Programs
Exchange
students
Exchange
students
Student
Life
Student
Life
Our
Difference
Our
Difference
Bachelor Programs
Overview Overview
Course content Course content
Admissions Admissions
Fees and Financing Fees and Financing
MBA Programs
MBA MBA
Executive MBA Executive MBA
TRIUM EMBA TRIUM EMBA
PhD Program
Overview Overview
HEC Difference HEC Difference
Program details Program details
Research areas Research areas
HEC Community HEC Community
Placement Placement
Job Market Job Market
Admissions Admissions
Financing Financing
FAQ FAQ
Executive Education
Home Home
About us About us
Management topics Management topics
Open Programs Open Programs
Custom Programs Custom Programs
Events/News Events/News
Contacts Contacts
HEC Online
Overview Overview
Executive programs Executive programs
MOOCs MOOCs
Summer Programs Summer Programs
Youth programs Youth programs

KEY FACTS

#1

Master in Marketing
QS rankings 2025

96%

Found employment within 3 months

98% 

Success Rate

€50K

Average Starting Salary

60%

in International Jobs

77%

International Students

Source : 2022 Graduation survey & Admission Statistics 2023 intake

Why join the Master in Marketing?

 

Selling point 1Get the #1 worldwide education in Marketing
From design-thinking and product development to data-driven analysis and decision-making, innovative business models, neurosciences, Marketing 4.0 or Sustainability-driven Marketing and Brand Management, capitalize on the latest and most topical knowledge in marketing.

 

Selling point 2Join the next generation of marketing leaders
Benefit from a perfect balance between hands-on teaching, experience and theoretical education. Master the frameworks and tools to innovate, pioneer new markets, develop innovative business models and leverage the digital, technological and sustainable disruptions

 

Selling point 3Access to the industry’s top players
Students work on a number of real-life business cases with leading partner companies (e.g. L’Oréal, Danone, LVMH, Procter and Gamble, BCG, McKinsey, GS1, Unibail Rodamco Westfield, Google , DDB …) in an international environment.

 

Selling point 4A customizable program
Customizable tracks enable you to tailor the program content to your professional ambitions and understand the impact of technology on marketing practices and all the latest trends in the marketing world

 

Selling point

Launch your startup company
You can become both marketing experts and entrepreneurs by joining the HEC-42 Startup launchpad and follow dedicated courses in entrepreneurship along with the marketing curriculum.

 

Selling pointIntensive career coaching
HEC Paris offers world-class career guidance through numerous workshops, mock interviews, and networking events.

 

THE MASTER IN MARKETING EXPERIENCE

 

Discover the program through our videos: the Program Hack for a quick overview, the Study Trip that kicks off the academic year and the interview with an alumna “Made in HEC”.

 

 

A WORLD-LEADING PROGRAM

Ranked #1 out of 93 other global Master in Marketing (2024, QS ranking), HEC Paris upholds its reputation in a row as the top global Master’s program in Marketing. Perfect scores in Employability and Alumni Outcomes are testimony of this course’s ability to provide graduates with solid results in the ever-evolving world of marketing.

Your Degree

Logo de verifdiploma

 

 

 

 

 

 

Our degrees are verified by the Verifdiploma, service in France and abroad.