Olivier SIBONY

Professor (Education Track)

Strategy and Business Policy

Biography

Olivier Sibony is a writer, educator and consultant specializing in Strategy, strategic decision making and the organization of decision processes.

From 1991 to 2015, Olivier was a consultant, Partner and Director in the Paris, New York and Brussels offices of McKinsey & Company. Among other roles, he served as global leader of the Corporate Strategy Practice, as a European leader of the Consumer sector, and as a member of the Firm’s global Partner Review Committee. From an industry sector perspective, he has extensive experience in Consumer Packaged Goods, Luxury Goods, Retail, and Private Equity.

Olivier Sibony teaches Business Strategy and Corporate Strategy courses in the MBA and Executive MBA programs. He also leads the Problem Solving and Communications workshop for MBA participants and teaches the Behavioral Strategy elective in the MIF program.

In addition to his role as Affiliate Professor at HEC Paris, Olivier teaches in a number of other European institutions and advises business leaders as consultant or as Board member.

Olivier’s research interests center on the effect of heuristics and biases in strategic decision making and procedures to improve the quality of decisions.

Olivier Sibony is a graduate of HEC Paris.

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Scientific articles

An exchange of letters on the role of noise in collective intelligence

Collective Intelligence, August-September 2022, vol. 1, n° 1, pp 1-5, (in coll. with D. Kahneman, D. C. Krakauer, C. Sunstein, D. Wolpert)

A Structured Approach to Strategic Decisions

MIT Sloan Management Review, March 2019, vol. 60, n° 3, pp 67-73, (in coll. with D. KAHNEMAN, D. LOVALLO)

Broadening the Frame: How Behavioral Strategy Redefines Strategic Decisions

Strategy Science, february, 3 2018, vol. 3, n° 4, pp 658-667, (in coll. with D. LOVALLO)

Decision Theory Made Relevant: Between the Software and the Shrink

Research in Economics, June 2018, vol. 72, n° 2, pp 240-250, (in coll. with I. GILBOA, M. ROUZIOU)

Behavioral Strategy and the Strategic Decision Architecture of the Firm

California Management Review, december, 2 2017, vol. 59, n° 3, pp 5-21, (in coll. with D. LOVALLO, T. C. POWELL)

L’analyse comportementale du droit

Revue Internationale de Droit Economique (RIDE), 2016, vol. 3, n° XXX, pp 315-338, (in coll. with G HELLERINGER, A. ALEMANNO)

Evidence Doesn't Argue for Itself: The Value of Disinterested Dialogue in Strategic Decision-Making

Long Range Planning, february, 3 2015, vol. 48, n° 6, pp 361-380, (in coll. with M. GARBUIO, D. LOVALLO)

Books

Stai per commettere un terribile errore! Come evitare le trappole del pensiero

Raffaello Cortina Editore 2022

Döntéshozatali csapdák: Hogyan visznek tévútra a torzítások (és mit tehetünk ellenük)?

HVG Könyvek 2021

Noise - Pourquoi nous faisons des erreurs de jugement et comment les éviter

Editions Odile Jacob 2021 (in coll. with D. KAHNEMAN, C. R. SUNSTEIN )

Noise, A Flaw in Human Judgment

Little, Brown Spark 2021 (in coll. with D. KAHNEMAN, C. R. SUNSTEIN )

Trouvez-moi la solution !

Flammarion 2021 (in coll. with B. GARRETTE, C. PHELPS )

Vous allez redécouvrir le management

Flammarion 2020

You're About to Make a Terrible Mistake

Little, Brown Spark 2020

Strategor - 8ème édition, Toute la stratégie de la start-up à la multinationale

Dunod 2019 (in coll. with B. GARRETTE, R. DURAND, P. DUSSAUGE, L. LEHMANN ORTEGA, B. POINTEAU, F. LEROY )

Vous allez commettre une terrible erreur !

Flammarion 2019

Cracked it ! How to solve big problems and sell solutions like top strategy consultants

Palgrave Macmillan 2018 (in coll. with B. GARRETTE, C. PHELPS )

Chapters in edited books

Bias, noise and nudges

Research Handbook On Nudges And Society, Cass R. Sunstein, Lucia A. Reisch, Edward Elgar Publishing, 1 , 34-55

Redefine the Problem: The Design Thinking Path

Cracked It!, Palgrave Macmillan, 139-167

Sell the Solution: Core Message and Storyline

Cracked It!, Palgrave Macmillan, 197-221

Structure the Problem: Analytical Frameworks

Cracked It!, Palgrave Macmillan, 95-116

The Five Pitfalls of Problem Solving

Cracked It!, Palgrave Macmillan, 15-34

Before You Make That Big Decision...

Hbr'S 10 Must Reads, Harvard Business Review Press, 21-40

The case for behavioral strategy

Seeing Through Biases In Strategic Decisions, McKinsey & Company, McKinsey Quarterly Special Issue

Working papers

Decision Theory Made Relevant: Between the Software and the Shrink

Cahier de Recherche du Groupe HEC , 2018

The Emergence of Law and Behavioural Science: A European Perspective

Cahier de Recherche du Groupe HEC , 2015

Case Studies

Nespresso France: Encapsulating Sustainability

2017

Scientific articles

An exchange of letters on the role of noise in collective intelligence

Collective Intelligence, August-September 2022, vol. 1, n° 1, pp 1-5, (in coll. with D. Kahneman, D. C. Krakauer, C. Sunstein, D. Wolpert)

A Structured Approach to Strategic Decisions

MIT Sloan Management Review, March 2019, vol. 60, n° 3, pp 67-73, (in coll. with D. KAHNEMAN, D. LOVALLO)

Broadening the Frame: How Behavioral Strategy Redefines Strategic Decisions

Strategy Science, february, 3 2018, vol. 3, n° 4, pp 658-667, (in coll. with D. LOVALLO)

Decision Theory Made Relevant: Between the Software and the Shrink

Research in Economics, June 2018, vol. 72, n° 2, pp 240-250, (in coll. with I. GILBOA, M. ROUZIOU)

Books

Stai per commettere un terribile errore! Come evitare le trappole del pensiero

Raffaello Cortina Editore 2022

Döntéshozatali csapdák: Hogyan visznek tévútra a torzítások (és mit tehetünk ellenük)?

HVG Könyvek 2021

Noise - Pourquoi nous faisons des erreurs de jugement et comment les éviter

Editions Odile Jacob 2021 (in coll. with D. KAHNEMAN, C. R. SUNSTEIN )

Noise, A Flaw in Human Judgment

Little, Brown Spark 2021 (in coll. with D. KAHNEMAN, C. R. SUNSTEIN )

Chapters in edited books

Bias, noise and nudges

Research Handbook On Nudges And Society, Cass R. Sunstein, Lucia A. Reisch, Edward Elgar Publishing, 1 , 34-55

Redefine the Problem: The Design Thinking Path

Cracked It!, Palgrave Macmillan, 139-167

Sell the Solution: Core Message and Storyline

Cracked It!, Palgrave Macmillan, 197-221

Structure the Problem: Analytical Frameworks

Cracked It!, Palgrave Macmillan, 95-116

Working papers

Decision Theory Made Relevant: Between the Software and the Shrink

Cahier de Recherche du Groupe HEC , 2018

The Emergence of Law and Behavioural Science: A European Perspective

Cahier de Recherche du Groupe HEC , 2015

Case Studies

Nespresso France: Encapsulating Sustainability

2017

Education

2017
Doctorate, Business Administration, Strategy and Business Policy, Université Paris Dauphine - France
1988
Master of Science/Grande Ecole, Business Administration, Strategy and Management, HEC Paris - France

Academic appointments

Academic Responsibilities at HEC

2021- Professor (Education Track), Strategy and Business Policy HEC Paris
2020- Member of GREGHEC, the joint research laboratory CNRS-HEC Paris HEC Paris
2020-2020 Associate Professor (Education Track), Strategy and Business Policy HEC Paris
2015-2019 Affiliate Professor, Strategy and Business Policy HEC Paris

Awards & honors

2021 2020 Pierre Vernimmen - BNP Paribas Teaching Award
2019 Laureat du Grand Prix du Jury de la 24eme edition du Prix RH Fondation ManpowerGroup pour l'ouvrage Vous allez commettre une terrible erreur ! (ed. Flammarion)