Lobbying can be a powerful tool for social change, but paradoxically, it is also what is holding us back from making progress, be it on climate or social justice. It’s time for a new kind of lobbying, argues Alberto Alemanno, Professor of EU Law at HEC Paris. He describes a new movement of nonprofits, philanthropies and progressive companies that are reclaiming lobbying as a legitimate form of political innovation, capable of redistributing power across society.
By Alberto Alemanno
At HEC Paris, the integration of research, teaching, and action is a fundamental philosophy that we embody. In today's dynamic landscape, where environmental and social challenges are increasingly prominent, HEC serves as a beacon of innovation and responsibility. As Europe's leading business school, we acknowledge our responsibility to guide future leaders in navigating the complexities of a world in flux.
For a long time, addressing sustainability problems has been regarded as a technological challenge. Today, supporting the transition to a more sustainable world has transcended this technological status and emerged as a quintessential management, economic, and behavioral challenge. Within this realm, research in social sciences and management assumes a pivotal role, offering insights across various crucial dimensions of the transition.
HEC Paris undergoes a transformative shift in its curriculum. Building on its legacy of sustainability initiatives, the institution now prioritizes planetary boundaries and societal impact. The updated curriculum emphasizes sustainability integration and student empowerment for real-world impact. This reflects HEC's dedication to nurturing leaders prepared to address modern challenges.
Millions of consumers, employees and investors are seeking to align their purchases, jobs and investments with their values. They want transparency and clear understanding of the brands they consume, work for, and invest in to be able to verify how they are contributing to sustainable development. Amid such a growing, unparalleled scrutiny, companies are increasingly held responsible for their business behavior, notably their environmental and social footprints. Yet there is one impact that is rarely discussed, as it remains hidden to the public eye. This is the ‘political footprint’ companies leave behind through the exercise of corporate political activities, be it lobbying or political contributions, and which often contradicts companies’ public statements.
A months-long strike by screenwriters and actors recently brought all creative output in the world of Hollywood to a standstill. Skilled workers for the big and small screen were worried about seeing their legal and financial interests wrecked by the encroachment of artificial intelligence (AI). In the context of this grassroots movement, we ask two questions from the perspective of comparative law as we try to swot aside certain legal and judicial “figments of the imagination” in favor of the technical reality: What is the legal status of a cinematographic work? And what is the legal status of AI?
How can the E.U. respond to the growing clamor for more citizen participation in its institutions? In a wide-ranging podcast, the Jean Monnet Professor in EU Law, Alberto Alemanno, proposes a permanent European Citizens Assembly to bring E.U. voters and their representatives closer together. The HEC professor also explores how lobbies can become a force for promoting social change. And he points out structural problems within the E.U. which are stymying the continent’s youth. Finally, Alemanno’s research with fellow academic Elie Sung pinpoints the oft-neglected impact of lobbies on judicial courts by interest groups– which are having devastating effects on societal issues like women’s and LBGTQI+ rights. Extracts.
Artificial Intelligence has a potentially disruptive impact on organizations, firms, and society at large. The latest mind-boggling illustration came with the discovery of chatGPT’s mesmerizing results in November 2022. This followed a fall of investments in AI last year in Silicon Valley. From analyzing data in one’s business to increasing customer engagement and replacing humans in routine tasks across industries, AI is becoming more relevant to our lives and economy every day. Everyone talks about it, but do we really understand its opportunities and threats? And how can we make the best out of it, whilst ensuring that ethical requirements are met?
Top-quality research and teaching are essential to understand growing inequalities which hinder the urgently needed ecological transition, to interrogate the ESG factors, and to leverage theory and the most ambitious empirical methods. To do so, HEC scholars work with public and private regulators, peers from leading European academic institutions, CEOs and administrators to develop, test, and evaluate novel strategies, policies and practices designed to tackle inequalities in their field. In this Knowledge@HEC issue, we share academic knowledge and highlight professional experiences on those topics. Find the pdf of that issue here.
Because of Europe’s strong social welfare tradition, the social dimension of business has an additional legitimacy and urgency here. Top-quality research and teaching have an essential role to play in understanding growing inequalities which hinder the urgently needed ecological transition, in interrogating the environmental, social and governance (ESG) factors, their interplay and their promise and limitations, in leveraging theory and the most ambitious empirical methods. As a leading business school and research center in France and Europe, HEC Paris’ faculty has a responsibility in providing science-based evidence and practical tools to reinvent the business of tomorrow.
